About Effect Home Builders

Working with passion, building with skill

At Effect, we understand that building your own home is the biggest purchase most clients ever make, so the final product should be exactly what you want. That’s why we live, breathe, and dream about your house until it’s finished perfectly for you.

We’re excellent problem solvers—always thinking outside the box. But we’re never too proud to call in other experts if we reach a problem we can’t work out. We’re not afraid to experiment; we love a challenge and feel like every house we build is a lesson on how we can do better next time. We work strongly together, so information isn’t siloed—we learn and grow as a team.

With Effect “good” isn’t good enough, so you can trust that we go the extra mile in everything we do.

Awards and Recognitions

  • 2018 High Performance HP+ Builder of the Year
  • 2011-2018 Environmental Recognition Award – Canadian Home Builders’ Association (CHBA)
  • 2016 Best Estate Home – CHBA
  • 2015 Alberta Green Home Award – CHBA
  • 2013 Sustainable Award – Alberta Chapter of American Concrete Institute
  • 2013 Emerald Awards Finalist
  • 2012 National and Provincial Green Home Award – CHBA
  • 2012 Best Infill Project – Green Home of the Year Awards
  • 2008, 2009 EnviroHome Award – CHBA

Our Values

We care about our work

We hold ourselves to high expectations and it shows in our work ethic.

We are problem-solvers

There is seldom a single solution to any problem, which is why we think outside the box.

We are collaborative

We build trust so we can build houses.

We are always improving

We are always asking why and how, so every house is a lesson on how to build better.

Our History

Effect started as a one-man show with Dale in rural Alberta. His work included renovating and building homes, agricultural buildings, and community halls. Dale became known for his high-quality workmanship, fairness and attention to detail.

When Dale moved to the city, he, Les and Dave saw an opportunity to join forces and establish their presence in the Edmonton market. Their focus on energy efficiency and their ability to build it better set them apart. Les took the lead on marketing and sales, while Dale and Dave were busy building. Behind the scenes they were always looking for innovative ways to improve on the status quo.

In 2008 they received environmental awards for the Mackenzie home, and in 2012 the Belgravia Green Net Zero energy project gained the company further exposure—winning local, provincial and national awards. This lead to further involvement in the net zero movement, with Dale as a member of the Canadian Home Building Association Net Zero Energy Housing Council. This forum allows Effect to share knowledge with other builders and Canadians.

Effect’s commitment to energy efficiency and using better building materials caught the attention of Mike Holmes, and was the catalyst for the strong relationship with the Holmes Approved Homes program.

The company grew, and some key leaders joined the team in 2010 who are instrumental to our success. Sydney Bond’s aptitude and dedication lead her to her current role as General Manager. Using his technical knowledge and team management skills, Dominic Emmelkamp guides the team through complex projects, with Will Berger supervising the sites, and Nick Harrington leading the on site crews.

Now, business continues to evolve with a recent move to a new office that showcases the company’s dedication to innovation and energy efficiency. This office is completely off the electrical grid and generates all it’s own heat and electricity on site.

Our team

Will Berger

Site Supervisor/Warranty Coordinator

Will Berger is Site Supervisor and Warranty Coordinator for Effect. With over 22 years of experience in construction as a Red Seal carpenter, Will works to ensure each job site is safe, moves smoothly and solves problems as they arise. As the Warranty Coordinator, Will’s unparalleled people skills are seen as he works to address and solve any concerns our clients may have. Having started in construction at the age of 16, Will has grown to become passionate about building quality homes.

Sydney Bond

General Manager

Sydney Bond is General Manager for Effect. With over 8 years of experience in custom residential construction, Sydney works with the team at Effect to ensure that every client’s experience is exceptional, from the moment they walk through Effect’s door to the day they receive the keys to their new home. She continuously looks for ways to improve on our craft, and takes great pride in setting an example for our industry.

Sydney is currently serving as second-vice president for the Canadian Home Builders Association-Edmonton Region, spending time advocating for residential construction, and promoting quality and sustainable infill in Edmonton. Sydney is also an instructor at the University of Alberta, teaching building construction to students in the Residential Interiors program. When she is not working, advocating or teaching, Sydney is usually inventing a new recipe in the kitchen or having a pint at a local taproom.

Joe Bradshaw

Apprentice Carpenter

Joe Bradshaw is a third-year Carpenter Apprentice with Effect. He works with the team to build exceptional homes for our clients. Besides taking on challenges on site, Joe is a hockey referee and avid NHL fan. You might also catch him at Billiards!

Dave Brettelle

Project Manager

As a Project Manager for Effect, Dave is responsible for making projects continue run seamlessly and effectively. As one of the founding members of Effect, and with over 17 years of experience as a Red Seal carpenter in construction, Dave works to see that clients, contractors and our team work together to create exceptional homes that everyone can be incredibly proud of. When he’s not in the office working on the latest project, he can be found biking all over the province.

Richard Burton

Site Assistant

Richard Burton is Site Assistant for Effect. A member of our team since 2010, Richard is essential in supporting the site crew during construction. You can often find him maintaining security and safety on our sites, and helping the site crew with any task that requires an extra hand. A die-hard Eskimo fan, Richard loves going to football games, as well as golfing in the summer.

Kurtis Brown

Apprentice Carpenter

Kurtis Brown is a new Apprentice with Effect. He can be found onsite assisting the carpenters, as well as providing interesting facts. A recent addition to our team, Kurtis is interested in learning more about construction, and is looking forward to starting his apprenticeship this year. Outside of the job site, Kurtis is a passionate cook, and enjoys camping and all of the outdoor activities that come with it.

Dominic Emmelkamp

Project Manager

Dominic is Project Manager for Effect. As a Red Seal carpenter with over 15 years of experience in construction—and 13 of those in custom residential, Dominic works to manage each project in order to exceed client’s expectations. With an intense interest in energy efficient and alternative building structures, Dominic is continually learning and applying new skills to his role. Outside of work and working towards his Blue Seal in carpentry, Dominic enjoys camping, travelling, and trying any new local beer he can find.


Nick Harrington

Site Foreman

Nick Harrington is Site Foreman for Effect. As an experienced Red Seal carpenter with an exceptional eye for detail, Nick takes enormous pride and care to build each house to the standard our clients have come to expect. During his last 8 years with Effect, Nick has had the opportunity to build some very interesting projects, both big and small. Nick’s ingenuity and skill aren’t just for carpentry- he can also start a fire without matches!

Michelle Panylyk

Accounting Assistant (maternity leave coverage)

Michelle Panylyk is the Accounting Assistant for Effect.

Dale Rott

Business Development

A Red Seal Carpenter with 20 years of building experience, Dale is one of the founding members of Effect Home Builders. As the Technical Advisor for Effect, Dale is dedicated to upholding high standards in the finish and performance of the homes he helps build. As a member of the national Net Zero Energy Housing Council within the Canadian Home Builders Association, Dale is passionate about the benefits of a high performing home for clients looking for quality, comfort, utility savings and a reduced environmental impact. When Dale is not researching the next building innovation, he is likely travelling to Vancouver Island with the family.

Les Wold

Sales and Marketing Manager

As the Sales and Marketing Manager for Effect, Les is inspired to make a difference in communities and the environment, and his satisfaction comes from making home owners’ dreams a reality. As one of the founding members of Effect Home Builders, Les is dedicated to helping clients understand the building process and leaving a lasting, positive impact on their lives.

Valedictorian of his graduating high school class, Les went on to receive a Bachelor of Commerce Degree with Distinction from the University of Alberta and has received several industry related awards for his work. He looks forward to continuous improvement across the building industry as a whole.

Check out our homes

Check out our past projects to see some of the custom work we’ve done, and start thinking about how we can build your dream home.

Learn more

Effect Home Builders

Build your dream home

We can’t wait to help you build the home you’ve always wanted. Contact Effect Home Builders today and find out how we build it better.

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